Hey Guys,
I am proud to introduce me and my sister's new jewelry line, Ruby Aujol! We have been working nonstop designing, creating, doing impromptu photo shoots in the park, and getting the line ready for launch, and we are stoked to hear what you guys think! The idea of using quality materials is very important to us because we want to create pieces that are special and have real longevity. We literally scoured dozens of stores for weeks before we fell upon the "chosen" materials...destined to become part of our first collection. We are starting small, with only a couple of pieces just to see how it flies (though we are hard at work, designing new concepts to add to the collection).
It started when my sister and I sat down to think seriously about ways to put our creative energy to physical use, and luckily, we found the perfect fit: making jewelry!
It was a perfect way to express and present what we would like to see adorned on people's ears, wrists and necks, and seeing how we both can't live without our jewels (it's hereditary, I swear), we thought, why not create something that's our own? Something unique.
Over the years, I've noticed something funny - that as a natural girl, it's like there's almost a specific type of jewelry that is geared towards you. You know, like those huge plate-sized earrings. And even though we love the big wooden shaped colorful earrings (lol I own a few pairs myself), we wanted to create against the grain and go for something that is bold yet delicate (like our hair!). Elegant, and of course, shimmery!
We decided to name the line Ruby Aujol after each of our grandmothers, representing both of our sides, both of our heritages. We are influenced by what we saw growing up. Our mom with her always elegant and bold style, fingers and wrists never without a bracelet or ring. An elegance that was self-taught yet never overpowering her roots and memories of 1960s Harlem, roots that stemmed all the way back to a sharecropping field of North Carolina. Harlem intersected with Paris when my mother moved there in the late 1970s. My sister and I were raised outside of Paris as small children, and our grandmother (whose maiden name is Aujol meaning "Ancestor" in Catalán) was our keeper. We remember her rose pink boudoir scented with the light fragance of Chanel N° 5
perfume, the dangling pearl necklaces off her vanity, the furs, the pumps, and of course tubes and tubes of pink lipstick and blue eyeshadow (her favorite). We never saw our grandmother in pants, and she, as well as my grandfather, were always dressed to perfection.
In short, Ruby Aujol is a union of our French and African-American heritage. We seek to translate our unique blend of haute couture, swag, and spice through jeweled expression ;-)
We hope you love it!!!!!!
ALL PIECES ARE NOW AVAILABLE FOR PURCHASE ON ETSY. Also, I want to offer you all a special coupon code for 25% off your next order in celebration of our launch (COUPON HAS BEEN EXTENDED TO SUNDAY, SEPTEMBER 4TH ENDING AT 11:59PM). Just type in the code RUBY25 at checkout. The materials we're using are high quality, and so the jewelry isn't your usual table price lol, but it's worth it... these pieces are unique, and will last you a lifetime!
Let me know what you think!
*Thank you to my beautiful BFF for being such an awesome model!